Event Taxonomy Design & Telemetry Architecture
Establish a robust, standardized event tracking schema across web and mobile platforms with clean naming conventions and strict property governance.
Building a Scalable Semantic Event Architecture
A common failure in application analytics is ad-hoc event creation. When developers add arbitrary event strings like clicked_export_btn on Android and exportClicked on Web, cross-platform reporting becomes nearly impossible.
Our Event Taxonomy Design & Telemetry Architecture sprint establishes a unified, structured tracking foundation that serves your organization for years to come.
The Semantic Standard: Object + Action
We apply strict semantic modeling to every event. Every event represents a meaningful state change or user milestone, categorized by:
[Domain] [Object] [Action]
Example: workspace_document_exported
Properties:
├── document_id (String, UUID)
├── document_format (String: 'pdf' | 'csv' | 'json')
├── total_pages (Integer)
├── export_duration_ms (Integer)
└── triggered_from (String: 'navbar' | 'keyboard_shortcut')
Sprint Deliverables
- Master Event Dictionary: A single source of truth detailing every event name, description, trigger condition, and supported platform.
- Property Schema Specifications: Explicit type definitions (String, Integer, Boolean, Array, Object), required vs. optional flags, and allowed enum values.
- Governance & Evolution Playbook: A practical guide detailing how to propose, review, and deprecate events as new features are developed.
- Engineering Implementation Workshop: A 2-hour technical walkthrough with your development team to ensure smooth instrument rollout.
What Is Included
- + Standardized event naming architecture based on Object + Action semantic syntax
- + Comprehensive property dictionary with strict type definitions and validation rules
- + Cross-platform tracking matrix covering Web, iOS, Android, and Backend events
- + Schema versioning guidelines and change management workflows
- + Structured JSON/CSV tracking plan ready for developer implementation
- + Interactive tracking plan handover workshop for engineering and product teams
What Is Excluded
- − Direct application source code changes or SDK packaging
- − Third-party data warehouse infrastructure management